At Pure Smiles Fulham, we believe every person deserves dental care that is calm, compassionate, and completely centred around you. That’s why we practise Slow Dentistry, an approach that prioritises safety, comfort, and quality over speed. Here, you’ll never feel rushed or overlooked. Our focus is on delivering the best outcomes for your health and wellbeing.
Whether you’re coming in for a check-up, cosmetic services, or advanced treatment like implants or whitening, we take the time to do it right.
We think exceptional care should be the standard, not the exception. At Pure Smiles, you can expect:
Time-unconstrained appointments that allow for detailed consultations, thorough treatment, and real connection.
Reduced anxiety, thanks to our calming practice designed to make you feel at ease.
Outcome-led decisions, we never rush a procedure if waiting means better long-term results.
Precision and safety, as our team can focus fully, without pressure.
Stronger patient relationships, because we genuinely listen and tailor care to your needs.
And for patients who feel especially anxious, we offer hypnotherapy as an optional support tool, helping you feel relaxed, empowered, and in control of your dental experience.
From the moment you step through our door, you’ll notice the difference. You’ll be welcomed into a calm and respectful environment, where you’ll be given the time and space to ask questions, understand your options, and feel confident in your care.
We take a collaborative, educational approach, explaining each stage of treatment, so you always feel informed and reassured. Our team is trained not just in clinical excellence, but in compassionate communication and emotional support.
At Pure Smiles, we believe every person, deserves access to this kind of attentive, respectful dentistry. It’s not a luxury. It’s what we all deserve.
If you’ve ever felt rushed, dismissed, or anxious at the dentist, let us show you how it can be different. This is a place where your comfort comes first, and your health is never compromised for the sake of speed.
Slow dentistry is an approach that focuses on taking the necessary time to ensure that every patient receives high-quality, personalised care. We slow down the treatment process to ensure you feel comfortable, informed, and relaxed.
By providing extra time for each patient and creating a calming environment, we allow nervous patients to feel less rushed and more at ease. Our team takes time to listen to your concerns, explain treatment options, and make sure you’re comfortable throughout the process.
Yes! We offer hypnotherapy, breathwork, and relaxation techniques to help nervous patients feel calm and at ease during their treatment. Our goal is to ensure that you feel completely comfortable throughout your visit.
No, slow dentistry isn’t about charging more; it’s about taking extra time to ensure the highest standards of care. We believe in offering the best possible treatment without rushing the process, which ultimately leads to better results and fewer complications.
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A journey to Pure Smiles is a journey of pleasure, the staff are extremely welcoming and it is always nice to be offered a cup of tea while waiting! I am very happy with my dental work and the dentist… Read More
I wouldn’t hesitate to recommend Pure Smiles. They are especially good with my young daughter. They recently had a child friendly morning that was catered specifically for children. There was a childr… Read More
My experience at Pure Smiles has been brilliant! I had to do several fillings, some of which quite large, over a series of visits and Dr Sammy has been amazing! I have never been more satisfied by a d… Read More
I have only had very positive experiences at Pure Smiles, who I have been going to since 2016 when I moved to Fulham. I recently had a wisdom tooth out, which I was nervous about beforehand. Thankfull… Read More
I’ve used Pure Smiles for hygiene for as long as I can remember. Both Holly and Lesley are great at getting that super clean feeling, with minimal discomfort. And the air polish is such a great invent… Read More
750a Fulham Road, Fulham, London SW6 5SH
257 New Kings Road, Fulham, London, SW6 4RB