
Principal Dental Surgeon
BDS (Liverpool 1995)
GDC reg. 70996
Dr Ayzaaz Akram is the co-founder and Principal Dental Surgeon at Pure Smiles, the family-run dental practice he established in Fulham in 2009. With over 29 years of clinical experience, Dr Ayzaaz has built a reputation for delivering exceptional, patient-centred dental care that blends the latest technology with a genuine focus on wellbeing.
Dr Ayzaaz brings particular depth of experience across several key areas of modern dentistry:
Dr Ayzaaz Akram co-founded Pure Smiles in 2009 with a commitment to offering the highest standard of dental care to every patient. His philosophy centres on treating the whole person, not just the teeth — ensuring that every patient feels heard, comfortable, and confident throughout their treatment journey.
Dr Ayzaaz is particularly passionate about treating anxious patients and uses clinical hypnotherapy to ensure comfort and alleviate stress during treatments. His dedication to blending the latest technology with a wellness-focused approach ensures that patients feel both relaxed and confident in their smile journey.
This compassionate, patient-first approach is at the heart of everything Pure Smiles does — and it is why families across Fulham, Chelsea, Parsons Green, and South West London have trusted the practice for over 15 years.
Outside of the practice, Dr Ayzaaz enjoys spending quality time with his family, walking his dog KiKi, and indulging in his passion for music. His warmth and genuine interest in people extends far beyond the dental chair — something his patients notice from their very first visit.
Dr Ayzaaz holds a Bachelor of Dental Surgery (BDS) from the University of Liverpool (1995) and is registered with the General Dental Council (GDC No. 70996). He has over 29 years of clinical experience and is qualified in clinical hypnotherapy for anxious patients.
Dr Ayzaaz specialises in dental implants, restorative dentistry, Invisalign clear aligners, and aesthetic treatments including porcelain veneers and teeth whitening. He is also a qualified clinical hypnotherapist, which he uses to support nervous and anxious patients.
Absolutely. Dr Ayzaaz is particularly passionate about caring for nervous patients. He is trained in clinical hypnotherapy and uses calming techniques to ensure patients feel relaxed and at ease during every appointment. Pure Smiles is known for its gentle, stress-free approach to dentistry.
Dr Ayzaaz qualified from the University of Liverpool in 1995 and co-founded Pure Smiles in Fulham in 2009. He has over 29 years of experience in general, restorative, and cosmetic dentistry.
You can book a consultation with Dr Ayzaaz by calling Pure Smiles on 020 7736 6276, emailing reception@puresmiles.co.uk, or using the online booking form on our website.
Ready to start your smile journey? Book a consultation at Pure Smiles Fulham today.