Yes. Pure Smiles in Fulham has remained open throughout every period of national and local restrictions, continuing to deliver both private and NHS dental care to patients across SW6 and South West London. Our New Kings Road practice operates a full range of treatments, while our Fulham Road location provides NHS services in line with government guidelines.
Dental practices are classified as essential healthcare settings. This means they are permitted to remain open during lockdowns and restrictions. They are not required to close in the same way as non-essential retail or hospitality businesses.
Dental surgeries are among the most rigorously cleaned environments in healthcare. At Pure Smiles, we implement infection control protocols that meet or exceed the standards set by the Care Quality Commission (CQC) and NHS England.
| Measure | What We Do |
|---|---|
| Surgery decontamination | Full deep clean between every patient |
| Staggered appointments | Reduced waiting room occupancy to prevent cross-contamination |
| PPE for all staff | Full personal protective equipment worn during every procedure |
| Air filtration | Enhanced ventilation and air purification in treatment rooms |
| Pre-appointment screening | Health questionnaire completed before every visit |
| Appointment-only access | No walk-ins; all visits scheduled in advance |
These protocols protect both patients and our team. You can attend your appointment knowing that rigorous measures are in place at every stage of your visit. learn more
Postponing dental care during uncertain times can lead to problems that are more painful, more complex and more costly to treat later. Research published in the British Dental Journal has highlighted a link between poor oral health and increased susceptibility to respiratory infections — making routine dental care more important, not less.
Stress-related habits such as increased snacking, smoking and teeth grinding are also more common during periods of disruption. These habits accelerate dental problems and make regular check-ups essential. learn more
Pure Smiles operates on an appointment-only basis at both Fulham locations. Booking is straightforward:
| Method | Details |
|---|---|
| Phone | 020 7736 6276 |
| Location 1 | 257 New Kings Road, Fulham, SW6 4RB |
| Location 2 | 750a Fulham Road, Fulham, SW6 5SH |
Whether you need a routine check-up, hygiene appointment or have a dental concern you have been putting off, our team led by Dr Ayzaaz Akram (BDS Liverpool 1995, GDC 70996) is ready to help. We welcome both existing patients and new registrations. learn more
Yes. Dental surgeries follow strict infection control protocols including full surgery decontamination between patients, enhanced PPE, staggered appointments and pre-visit health screening. Pure Smiles in Fulham meets all CQC and NHS England requirements for safe clinical practice.
Pure Smiles operates two practices in Fulham. The New Kings Road practice (257 New Kings Road, SW6 4RB) offers the full range of private and NHS treatments. The Fulham Road practice (750a Fulham Road, SW6 5SH) provides NHS services in accordance with current guidelines.
Yes. Pure Smiles operates on an appointment-only basis to manage patient flow and maintain infection control standards. Call 020 7736 6276 to book your visit.
Yes. Pure Smiles provides emergency dental appointments for urgent issues such as severe toothache, facial swelling, trauma to teeth and broken restorations. Contact us on 020 7736 6276 and we will arrange an appointment as quickly as possible. learn more
